September Car Sales Up Across Australia Compared to 2024

September Car Sales Up Across Australia Compared to 2024
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Australians purchased 106,891 new vehicles in September 2025, according to data from the Federal Chamber of Automotive Industries and the Electric Vehicle Council, with a total of 938,959 new vehicles sold during the year. 

This marks a 6.95 per cent increase in new vehicle sales during the month compared to September last year. 

In year-to-date sales figures, Toyota continues to rank at the top, with 181,809 new vehicles sold in 2025 thus far. Ford has overtaken Mazda for second place, recording 70,881 and 70,242 sales, respectively. 

The Toyota HiLux retook it's top sales spot

For monthly model sales, the Toyota HiLux has reclaimed first position over the Ford Ranger, with 5,047 examples of the popular ute model sold, outselling its rival by 180 units. 

A stronger month for the Tesla Model Y compared to August placed the electric SUV in first position for BEV sales and in third overall for sales figures during September, with 3,927 examples sold. 

SUVs continue to dominate the Australian market, posting 65,511 sales, accounting for over 61.3 per cent of sales during the month. So far this year, 568,603 new SUVS have been sold in Australia, making up 60.5 per cent of new vehicle sales. 

Passenger vehicles made up 12.9 per cent of new vehicle sales in September, with 13,746 sold. In year-to-date sales figures, 127,865 passenger vehicles have been sold, making up 13.6 per cent of sales. 

New vehicle sales increased in New South Wales (by 7.34 per cent), the Northern Territory (3.61 per cent), Queensland (3.84 per cent), South Australia (6.55 per cent), Victoria (10.32 per cent), and Western Australia (8 per cent) during September, while sales decreased in the Australian Capital Territory by 5.3 per cent.

Top 10 Selling Cars for September 2025

Ranking Model September 2025 Volume September 2024 Volume
1 Toyota HiLux 5,047 4,313
2 Ford Ranger 4,867 4,485
3 Tesla Model Y 3,927 1,498
4 Ford Everest 2,558 2,902
5 Toyota RAV4 2,554 5,182
6 Chery Tiggo 4 Pro 2,048 0
7 Isuzu Ute D-Max 1,989 2,612
8 BYD Sealion 7 1,887 0
9 Toyota Prado 1,885 1
10 GWM Haval Jolion 1,881 1

Data sourced from the Federal Chamber of Automotive Industries and Electric Vehicle Council

Top 10 Selling Makes for September 2025

Ranking Marque Year to Date Volume (September 2025)  Year to Date Volume (September 2024) September 2025 Volume
1 Toyota 181,809 183,606 18,318
2 Ford 70,881 74,564 8,300
3 Mazda 70,242 73,487 7,034
4 Kia 62,884 62,473 7,330
5 Hyundai 58,458 53,947 6,501
6 Mitsubishi 47,650 56,998 4,737
7 GWM 39,343 31,793 4,945
8 BYD 37,923 15,181 5,084
9 MG 32,620 36,096 4,011
10 Isuzu Ute 31,760 37,577 2,668

Data sourced from the Federal Chamber of Automotive Industries and Electric Vehicle Council

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FAQ

How many new vehicles were sold in September 2025?

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Australians purchased 106,891 new vehicles in September 2025, according to data from the Federal Chamber of Automotive Industries and the Electric Vehicle Council

How many vehicles have been sold in Australia so far this year?

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938,959 new vehicles have been sold in Australia so far in 2025.

What was the best-selling vehicle in Australia for September 2025?

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The Toyota HiLux was the best-selling vehicle in Australia in September 2025.

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Jack MacKenzie
Jack MacKenzie first wrote about cars at the age of 11 as “The Car Buyer of the Future” for Best Selling Cars Blog, having already spent the previous year creating car videos of his own. This set him off down the road to becoming an automotive journalist, joining CarSauce as a university graduate 11 years later. Jack made a name for himself in the world of motorsport, both real and virtual. He published videos on YouTube with a heavy focus on sports car and endurance racing, and has previously written for The Checkered Flag, Coach Dave Academy, Sim Grid and SimStaff. Jack’s daily driver is a 916 Alfa Romeo Spider, and on the weekends, he races go-karts in endurance races across his home state of New South Wales.
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