Toyota's Urban SUV Concept: Innovative or a Suzuki Reskin? A Closer Look at the 2024 Electric Contender

In a bold move, Toyota recently unveiled its Urban SUV Concept, a compact electric vehicle poised for a 2024 release. While it represents Toyota's foray into the urban electric SUV market, there's a growing conversation about its originality and potential resemblance to Suzuki's offerings.

Presented at Toyota’s Kenshiki forum in Brussels, the Urban SUV Concept slots neatly between the Yaris Cross and Corolla Cross in terms of size. Its dimensions—4300mm in length, 1820mm in width, and 1620mm in height—make it a versatile choice for city dwellers. However, its introduction raises questions about its distinctiveness in an increasingly crowded electric vehicle (EV) segment.

The Urban SUV Concept is expected to roll out in the first half of 2024, aiming to make a mark in the competitive B-SUV segment in Europe. This positions it against the likes of the Hyundai Kona Electric and Peugeot e-2008. While Toyota's confidence in its EV technology is evident, the design and underlying architecture of this concept have sparked curiosity and skepticism alike.

Toyota plans to offer both front- and all-wheel drive configurations, along with a choice between two battery sizes. Details on the battery chemistry and platform remain undisclosed, leaving room for speculation. Industry insiders and enthusiasts alike are drawing parallels between Toyota's Urban SUV Concept and Suzuki's upcoming EVX electric SUV. Notably, Toyota holds a 5% stake in Suzuki, and the companies have collaborated on various models in the past.

‍

The design of the Urban SUV Concept, while bold and modern, has invited comparisons to Suzuki's design language. The 'hammerhead' front and C-shaped lighting elements, also seen in Toyota's Sport Crossover and bZ Compact SUV Concept, are becoming familiar in Toyota's electric line-up. However, the resemblance to Suzuki's EVX, particularly in body lines and tail-light design, has raised eyebrows.

Internally, expectations are high for a minimalist yet functional cabin design, in line with Toyota's recent interior layouts. But the question remains: will it bring something new to the table, or follow a familiar pattern?

As Toyota prepares to bring the Urban SUV Concept to Australian shores, the automotive community is watching closely. Will this new entrant redefine urban mobility, or will it be seen as a strategic rebranding of existing technology?