Cadillac Eyes Australian Shores with Re-Entry Likely After Over 50 Years

Cadillac Eyes Australian Shores with Re-Entry Likely After Over 50 Years
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Matt Brand pointing to the buy menuJacob Brooke pointing to the buy menu

It appears Cadillac is gearing up to make a return to Australian roads, as indications point towards the iconic American brand venturing into right-hand drive markets. Countries potentially on the list include Australia, New Zealand, the UK, and Japan.

The anticipated Australian comeback is speculated to be electric-focused, aligning with Cadillac's ongoing shift to electric mobility.

Cadillac Lyric

Hints of this move came to light after Cadillac Lyriq's trademark was spotted on IP Australia last year, and sightings of the vehicle in right-hand drive increased anticipation. Additionally, trademarks for Optiq and the Escalade IQ were also noted more recently.

While GM Speciality Vehicles hasn't officially announced Cadillac's entry to the Australian market, it's worth noting that Chevrolet Silverado and Corvette have already marked their presence. Insider conversations at General Motors in Australia have hinted at exciting developments in the pipeline for this year.

Cadillac Escalade

It's been over half a century since Cadillac officially operated in Australia – with its last venture being in 1969. There was an almost-return in 2007 when the second-generation CTS sedan was set to launch. Although the brand received local certifications and even imported a batch of CTS sedans, they pivoted at the last minute, putting a halt to the sales in January 2009, just before the official launch.

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Jacob Brooke
Jacob Brooke joined CarSauce in 2022, starting as a videographer and video editor. With a strong foundation in Computer Science from Monash University, Jacob played a key role in the business's dramatic growth, which allowed him to transition into a full-time position as Head of Digital. His expertise lies in building and optimising the CarSauce website and enhancing the brand's digital presence. Jacob is also a regular part of the YouTube reviews, where he adds humor and friendly banter with Matt, thanks to their long-standing friendship. Together, they create engaging and informative content that keeps their audience coming back for more.
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